News

Merging Multisource Customer Data

Posted in: Master Data Management - Jun 06, 2016

Finding common attributes to join customer data across multiple data sources is extremely important, but it can be time consuming and challenging. Thankfully, there are methods and tools that can help in this process.top

Evaluating Master Data Management Technology

Posted in: Master Data Management - May 18, 2016

Choosing a vendor for master data management? Use these seven criteria to match available tools to your enterprise's needs.top

MDM: Keep Your Eyes on the Business Problem

Posted in: Master Data Management - May 05, 2016

The impetus for MDM should come from within and be shared by all of the lines of business. There must be a consensus that there's a business problem and that MDM is the solution.top

Managing Customer Data for Analytics (Fourth in a Series)

Posted in: Master Data Management - Apr 25, 2016

Customer analytics can help you optimize business processes, but first you must assess how you are managing your customer data.top

Planning for Customer Analytics (Part 3 of 4)

Posted in: Master Data Management - Apr 20, 2016

Analytics can help you improve customer experience and customer value for your enterprise, but it requires both data management and the careful choice of analytics techniques.top

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